Re-Branding / Club Paris
Club Paris, a well-known and long-standing steak house in downtown Anchorage, was my source of inspiration for this re-branding student project. One of the sole-standing survivors of the 1964 earthquake that shook Anchorage, Club Paris is rich in history and an iconic part of Anchorage.
Photo of Club Paris downtown, in 1950.
My objective with this re-design was to keep the traditional aesthetic that Club Paris patrons have come to love, but give it a modern update to stay relevant and engaging. In addition, I re-branded the website to match the aesthetic of the new brand.